BizEd: Strategic Planning

The Value of an Annual SWOT Analysis 

Atlanta— January 31, 2023— The Perimeter Chamber will partner with the University of Georgia Small Business Development Center (SBDC) DeKalb Office to produce an educational virtual series titled BizEd during 2023.  

The first event BizEd: Strategic Planning, The Value of an Annual SWOT Analysis will take place on February 15, 2023 at 10am.  

Mark Collier, Area Director of the DeKalb SBDC Office, will teach this session covering the value and how-to's of strategic planning to start and/or grow your business.  Including:  

  • How to establish your Mission and Vision Statements 
  • The Importance of Core Values 
  • How to conduct a SWOT Analysis 
  • Next steps 


Formal registration will include educational course, Q & A session, and networking opportunities.   Tickets may be purchased by visiting; pre-registration is required. 

Registrants can easily connect with each other before, during, and after the event through GlueUp. Capabilities include sharing digital business cards, private messaging, and more.  

Series Courses 

BizEd: Strategic Planning: February 15, 2023 | 10:00 AM - 11:00 AM 

BizEd: Finance - Fundamentals: May 17, 2023 | 10:00 AM - 11:00 AM 

BizEd: Marketing Matters – How to set your Business up for Success: September 20, 2023 | 10:00 AM - 11:00 AM 

BizEd: HR - Looking for Top Talent: November 08, 2023 | 10:00 AM - 11:00 AM 

To learn more about these courses or to register please visit  


The Perimeter Partnership & Chamber of Commerce, Inc. (Perimeter Chamber) is a non-tax-exempt 501c(6) organization governed exclusively by a board of directors and managed by a professional staff who work to serve and advance the interest of members and all businesses. As a non-governmental organization, we work closely with community partners and are funded by membership investment and non-dues revenue.   


For more information, press only: 

Stephanie Freeman, IOM, GCCE 

President & CEO, Perimeter Chamber 

For more information on this event: 

Chairman's Circle