About the event

Stop relying on guesswork. Starting and marketing your business shouldn't feel like a gamble. Make your decisions confidently using solid customer data and thorough competitor analysis obtained through effective market research.

In this webinar, you will learn how to find out what your customers want, analyze competitors to stand out, identify new market opportunities and use free tools like Google Trends, Amazon Search, and Facebook Groups to gather valuable customer insights.

Learning Objectives:

• Learn how to stop " lot machine marketing" and start making data-driven decisions
• Find out exactly what your customers want, so you can create offers they can't resist
• Master simple techniques to analyze your competitors and stand out
• Identify untapped market opportunities that match your strengths

Live attendees will receive the slide deck and a link to this webinar recording.

About the presenters

Ivana Taylor

Ivana Taylor is the friendly face behind DIYMarketers.com, a go-to resource for small business owners looking for practical, budget-friendly marketing ideas. She's all about simplifying complex marketing strategies into digestible, doable steps. Ivana's site buzzes with helpful tips and tools, perfectly tailored for effective marketing on a shoestring budget — think less than $17 a day.

Approachable and straightforward, Ivana makes marketing feel more like a cozy, insightful conversation than a daunting business task. She's not just a publisher; she's a relatable guide, dedicated to helping small businesses flourish with ease and affordability.